I’m noticing that AI assistants like ChatGPT tend to recommend the same small cluster of brands again and again. What’s weird is that some of them aren’t even objectively better than the ones not being mentioned. So I’m wondering if there’s a systematic way to monitor competitors to understand why they show up in AI responses while you don’t. Do AI tools pick up on news activity? Hiring trends? Customer feedback? Some kind of pattern in online mentions? If anyone has used a tool or framework that maps these factors, I’d love to hear your experience. It's getting increasingly important for our marketing team.