That’s excellent advice — understanding the prompt and aligning your goals with the program are truly the foundation of a strong MBA personal statement. I’d add that beyond showcasing achievements, it’s equally powerful to reflect on growth, challenges, and lessons learned. Admissions committees look for self-awareness and clarity of purpose just as much as success stories. A well-written statement doesn’t just tell what you’ve done — it explains why it matters and how it shaped your leadership vision. When you combine authenticity with clear direction and genuine enthusiasm for the program, your personal statement becomes not just persuasive, but memorable.